The development of iPhone apps is big business these days, and with the increasing market penetration of this smartphone, there is no doubt that the demand for iPhone apps will sky rocket in the ensuing years. This means that the already intense competition between developers will be taken to new heights in the near future. Even today, iPhone app developers have very little scope to make mistakes and there are certain critical aspects, wherein a mistake will never be forgiven by the users.Let’s take a look at certain development aspects where even one error can lead to an irreversible dent in app popularity.
1. Messing up the Features: There is no way in the world that developers can make mistakes when it comes to creating specific features for the iPhone app. It is the choice of the app features that determines its user experience and therefore is a critical aspect of building an app. What’s more, if you don’t test the features before you implement them, it leads to further hara-kiri because you don’t know what’s going to work and what wont.
It important that you don’t overplay your confidence and zero in on features just because you ‘think’ they are going to work. In the world of iPhone app development, there is no place for ambiguity. You need to be absolutely sure that it is going to work. The key here is to identify the context in which the app features are going to be used. For e.g. if a particular app is going to be used when the user is not stationary (is walking, standing in a train etc.), then the features must be such that the user will be able to optimize their use; if you think the app is going to be used when the user is at rest (sitting down or lying on the bed) the features and functionalities must be identified accordingly and so on and so forth.
2. Get the Marketing Angle Right: So, this pointer has you sitting up and taking notice, because you didn’t think that marketing was a part of the whole process of development. But the truth is that the marketing of your app actually starts before you being the actual process of development and continues right till the time you actually release the iPhone app on the iTunes store ( provided it is accepted by the iTunes store). So, you could call it an offshoot of your development process or a part of the development process, but the truth is that you need to get your marketing right.
You need to make sure that people are looking forward to the release of your app; this incidentally will help you choose only those features, functionalities and design elements that are saleable. What this means is that everything is connected. It’s the initial hype surrounding your app that will make or break it.
Like it or not, even the best apps will fall by the wayside, if they are not marketed well. If you forget to promote your app and make promotion an intrinsic part of the process of development and fail to get it right, you will be making a big mistake.
3. Collaboration with Designers: Don’t, forget, the designers are as important a part of the process of building an app as you are, so your collaboration with them must be perfect. What you can do is you must first ask the designers to clearly define the user-flow and interactions before you start the development process. What developers essentially do is that they breathe life into the design and therefore it is of paramount importance that you are able to collaborate efficiently with the designers to ensure that the iPhone app development is perfect. If you don’t get your teamwork right, the development will surely fail and consequently, so will your iPhone app.
The aspects that are critical for the development of an iPhone app are seemingly endless, but there are some that are more important than others and it is these that you must get absolutely right. This is a work in progress and something that you must keep fine tuning with experience. What you don’t need to do is stop trying to get these aspects just right.
About Author: Dustin is an iPhone App Development Expert working with MyFirstMobileApp a leading mobiles app development company. He has worked on a host of iPhone app projects, which has given him an extensive insight into the world of iPhone apps. He loves sharing his knowledge with other likeminded people, through guest blogs on this subject.