Nielsen, the independent research company, conducted a survey of US customers’ love for the Nokia Lumia 900. And the result? They really do love it.
Here are the results:
96 per cent of owners are extremely satisfied or somewhat satisfied with their Lumia 900
95 per cent of owners are willing to recommend the Lumia 900
83 per cent say that their expectations are better or much better than expected
85 per cent say they would repurchase the Lumia 900
The Nokia Lumia 900 also received a NPS score of 63. While I haven’t heard of this number before, Nokia states that anything above 50 is considered excellent.
Another interesting finding from the survey was the Lumia 900’sNet Promoter Score (NPS). This is a measure of customer loyalty and whether someone is a likely to recommend a product or a service, or not.
As a rule of thumb, a NPS score above 0 is good and above 50 is excellent. The NPS for the Nokia Lumia 900 is 63.
And finally, here is the small print needed with surveys like this:
The survey was conducted for Nokia by leading market researchers, Nielsen, between April 27, 2012 and on May 18, 2012.
A total of 810 people spent an average 18 minutes completing an online questionnaire. All the respondents had bought a Nokia Lumia 900 in the United States within the previous 45 days and was the primary user of the device.