Google today announced a slew of new content providers for its Android TV, including Showtime, HBO Now, CBS All Access, EPIX, WWE, UFC, and Disney Movies Anywhere.
“So, as the nights get longer and colder, you now have another reason to stay in and binge on your favorite TV shows, movies, and sports content right from your Android TV screen,” George Audi, business development manager for Google Play, wrote in a blog post on the news.
Google today named several new partners for the Android TV effort. Hisense and TCL Hardware are now participating as smart TV makers, and Pace, Sagemcom, and Technicolor are on board as set-top box makers. Android TV also has new Pay TV partners, including KDDI and Telecom.
Google’s living room project has seen plenty of adjustment over the years. Android TV, the current iteration, was first introduced at the 2014 Google I/O conference. This year at I/O, Google fleshed out the availability of apps in the Google Play Store on Android TV.
Meanwhile earlier this week, Google made several announcements to enhance Chromecast, another one of its living room products.