Apple has made it easier for App Store users to access different iOS app categories, both in the App Store section of its desktop iTunes apps and on iOS devices. Now, a “Browse by Category” collection has been added to the App Store, allowing iPhone and iPad owners to more easily access and browse different categories of iOS apps.
The new collection (pictured above on an iPhone) means browsing App Store categories is also more visually appealing: before, users had to select their chosen category from a drop-down list in the top-left of the App Store application, and as such the new collection looks a lot nicer.
Touching a category — like “Education,” for example — then opens that particular App Store category and presents the best apps available, as you’d expect.
The App Store’s “Education” section.
Apple is definitely concerned with making iOS applications more discoverable for users like ourselves, and the above change goes a way towards making it easier to browse through applications relating to a specific genre.
In iOS 8, however, Cupertino is taking this one step further with its “Explore” feature for the App Store. Trending searches and related searches will also make an appearance in the App Store application, too, once iOS 8 launches publicly in fall.
In the meantime, you can check out the App Store’s new “Browse by Collection” category by clicking this link.