New iPad battery issue seems to create some troubles for Apple but when it comes to handling controversies and crisis, Apple always manages to settle down the issue with considerable poise.
The controversy generates from Apple statement about New iPad battery life issue giving an impression of under reporting of its battery status. On the other side Apple’s VP of marketing Michael Tchao shuns such reports by assuring that the new device operates almost in a similar manner as past devices would operate. He further adds that the new iPad, like all devices powered by iOS reports a fully charged battery before it actually reaches 100 %.The statement of 100% charge sounds confusing because of a fact that when iPad battery shows 100 % before the battery achieves full 100% capacity optimization that leaves user with 90% around capacity in case of he disconnects the tablet from a charger. This simply indicates that user is left with a shortage of more than an hour of power. There have been speculations about some fault with the battery charge mathematical model which is said to indicate an inaccurate charge status.
VP marketing Michael Tchao also clarified that the circuitry has been designed in a way to enable the users to keep their device plugged in as long as they would like to thus, there is no possibility that charging above the 100 % mark could result in any kind of damage to battery’s longevity. The bottom line is simply that new iPad users can expect minimum 10 hours battery life irrespective of the different kind of statements generating from the battery issue. The point which is to be stressed upon here is why this battery issue seems to receive so much hype, an answer of which lies in fact, that all other components of a gadget apart from battery have been able to get more advanced. Well as far as battery is concerned there is really nothing one can do much about.
Most of the new and upcoming gadgets come with lots of advanced features missing in their precursor models but when it comes to battery they offer similar battery which their earlier models had offered. The best advice which a user can follow, no matter which gadget he has is, to handle a device with care without worrying much about battery issue. Apple on iPad 3 battery issue favors the same thing.