That’s about 200,000 more than the company was expected to push into the channel before year’s end. A significant increase. The reason for it? Strong sales in North America over Thanksgiving, which kicked off the holiday shopping season.
That bodes well for the Nook Tablet, which Barnes & Noble said last week is already its fastest-selling Nook device to date. It’s also great news for the company’s growing Nook business. According to Barnes & Noble’s second-quarter earnings, the value of that business — which includes not just the devices themselves but their content and accessories as well — hit $220 million during the period, an 85 percent increase.