One of the most common questions and concerns we get at Good e-Reader is if you read Kindle e-books on a non-Amazon branded device? The answer depends on what type of e-reader or tablet you might have.
Amazon uses e-book technology that is quite different from their competitors. The industry standard right now is EPUB, which is what Barnes and Noble, Kobo and virtually ever other e-reader on the market uses.
The Kindle format is distinctively Amazon and it has been upgraded and refined over the years. Amazon first started selling e-books using the MOBI format since 2005. In recent years the company has been heavily using the AZW format and Kindle Format 8 for enhanced e-books.
It is important to note that the Amazon e-book format is totally incompatible with most e-ink readers on the market. If you have a device that only runs EPUB or PDF, you are out of luck. The exception to this rule is if you own a handful of e-readers that have come out in the last twelve months. The Icarus Illumina HD second generation, Onyx Afterglow 2, Onyx BOOX T68 Lynx and the Energy Sistem PRO all run a vanilla version of Google Android. This allows you to install the Kindle e-reader app on them, so you can buy and read e-books.
If you own a tablet or smartphone, you can read Amazon Kindle e-books, provided you download one of their official apps. They currently support Android, Blackberry, iOS, Windows and a myriad of others.