Even though there have already been countless rumors about Apple’s upcoming iPhones we really don’t know for sure if Apple is going to increase the price of at least one model by $100. It is widely believed that the 5.5-inch iPhone 6 will cost $100 more than all previous iPhones. The question remains, would customers be okay with the increase? Analyst Tavis McCourt of Raymond James believes that they will be willing to absorb it.
Quoting a survey conducted by the firm recently, McCourt says that there is “continued growth” in the willingness of potential iPhone 6 customers to pay the extra $100 if it gets them an iPhone with a significantly larger display. One-third of all survey respondents actually responded in the affirmative, that they are willing to pay a higher price.
Market analysts already expect that the new iPhones due later this year will spark an upgrade spike. Customers who have been waiting out an update or those who have moved to other platforms may want to come back once the iPhone goes beyond its existing 4-inch displays. The two new iPhones Apple is expected to release this year are believed to have 4.7-inch and 5.5-inch displays.
What about you though, would you rather go with a 4.7-inch iPhone 6 for the same price or pay $100 more to get what is essentially going to be the first iPhone phablet?