CEO Tim Cook shared an interesting milestone during yesterday’s iPad mini unveiling: Apple two weeks ago sold its hundred millionth iPad. Now, hundred million of anything is enough to give you a pause, but a quick look at Apple’s SEC filings reveals that iPad sales in the September quarter were in fact slowing down. Apple sold a total of 84.12 million iPads when it closed books on the last day of the June quarter.
This means the company since June 30 and through October 9 added about 15.88 million iPads. Don’t forget this includes ten additional days of sales outside the September quarter. The figure certainly doesn’t compare favorably to June quarter’s sales of 17.57 million units. Did Apple release the iPad mini because the iPad was losing its momentum as a portion of would-be shoppers perhaps opted for cheaper tablets from Amazon and Google?(...) Read the rest of Data suggests the iPad lost momentum in Q3