Taking its cue from competitors like Spotify and Rdio, startup company Deezer has made its music streaming services available for free to everyone, regardless of subscription plan.
The lifting of restrictions comes after nearly three years of imposing a listening limit for free users. Before, users were allowed up to only 10 hours of free access. Now, Deezer users can listen to and stream music without limit, but this privilege comes at a price: you will be hearing audio ads from time to time.
Six-month premium trial period
The company also partnered with Samsung Europe to provide 6 months of premium Deezer access for free to new owners of the Samsung Galaxy S5.
Deezer is also offering a 15-day trial to let you experience the full features of the service. Once you setup a new Deezer account on your Android device, you also instantly activate your 15-day free Premium+ access to Deezer, which grants you ad-free access both on your mobile devices and on the Web.
Ads will begin appearing only after the trial period, unless you opt to continue your Premium+ subscription for a monthly fee of EUR 9.99 (about US$13.88).
In addition to unlimited access for everyone, Deezer also announced new “smart” features generally meant to personalize the user’s music experience across devices. One such feature is Flow, which takes a look at your music library and your past streams, and, based on those, suggests music for you to try next.
Another “smart” feature is Playlist Radio, which lets you get help from Deezer Editors in creating playlists. Another feature is Artist Radio, which lets you listen smartly and without limits to music from your artist of choice.
Other updates to Deezer include improved advanced search, new music genres, and music discovery/exploration based on geographic region.
The company also launched the beta version of Deezer for Mac, which enables Mac users to merge their music with their Deezer libaries, thus allowing the music to be accessible on mobile devices, tablets, and desktops.
Do you use Deezer? Do you think that it has enough potential to sit beside — or even lord it over — other music streaming titans like Spotify?