Digitimes Research has had a pretty good look at the Nexus 4 by LG, and they’re projecting good things in the SIM card prepaid markets and unlocked subscribers. ”With its high hardware specifications and pricing of US$299 for the 8GB version and US$349 for the 16GB version, the Nexus 4 will cause price pressure on other comparable models rolled by rival brands.”
It’s really hard to argue the logic behind that. Any time I’ve been in a Best Buy or Walmart, it’s usually a habit to swing by the electronics area and check out the phones on display. I’ve never been one to rule out my options on what carrier to go with, so I’ve browsed the prepaid options with companies like Boost, T-Mobile, and others. The fact that you can get the Nexus 4 in the same price range as what they already offer on existing devices, or less in some cases, makes it a very appealing choice. Most times, the current selection is at best half of the hardware quality and specifications. Prepaid carriers are also notorious for being well behind the curve in terms of their device library and anything that’s current on the market.
Consider this question. Why pay $549 for the Galaxy S3 16GB through T-Mobile on their prepaid plans, when you can get the Nexus 4 16GB for $349? That’s a difference of $200 and still getting a very high end device, along with it being a pure Google device.
Depending on how popular this could potentially be, it makes me wonder if it could possibly cause some prepaid carriers to lower their current device lineup prices just to be competitive, or to simply be able to sell inventory? The only real drawback when it comes to bringing your own device like this is you might lack some technical support from the carrier, but you’ve always got help you can get online and from Google.
The Nexus 4 is available to purchase directly from Google play starting Nov 13th beginning at $299.