The hype leading up to the announcement of the Galaxy S 5 had the device pegged as the next innovative step in an industry where innovation is slowing down. Rumors had the device sporting a metal frame and fingerprint scanner with a 64-bit processor pushing a 2k display. However when the announcement came and went, the only thing that graduated from rumor to reality was a fingerprint scanner.
According to industry rumors, the reason that the Galaxy S 5 was announced sooner than normal is that a lack of innovative features coupled with the success of the iPhone 5s in Europe. For the first time in three generations Samsung didn’t have a dedicated event for the launch of the new flagship, but rather, piggybacked off MWC this year. It’s suggested that the reason behind this is because Samsung felt that the GS5 didn’t have enough new features to warrant an event of its own.
With the added unexpected popularity of the iPhone 5s in Europe, a market that Samsung dominates, Samsung may have felt the pressure to release the device earlier than expected. Of course we’ll probably never know the exact reason why the Korean Giant released the device sooner rather than later. Even with the lack of innovative features, the GS5 is expected to do well.