Photovine, a photo-sharing application for iPhone from Google, landed on the App Store Wednesday. The application offers mobile users a way to share photos in public threads called “vines.”
The photo-sharing experience on Photovine [iTunes link] is centered on community storytelling through mobile photos, as explained in the app’s tagline: “Plant a photo, watch it grow.” This makes the app distinct from popular photo-sharing applications for iPhone like Instagram that proffer quick and easy ways to stylize and share photos.
Users are encouraged to participate in vines — public photo threads with themes like “Fireworks” or “Cutest Dog” as determined by the original creator — by adding their own photos and engaging with the photos of others. Users can add comments, like photos and see vines in either a single, one-swipe-at-a-time fashion or a grid view.
Photovine offers users three options to sift through vines: Fresh, Popular and Watching. The Watching tab highlights activity in the vines that the user has previously posted photos to or selected to watch.
Users can also find and follow address books as well as Facebook and Twitter contacts. New photo-related activity from friends appear in the “Activity” tab, which adds a personalized touch to an otherwise big and broad community experience — anyone can post to vines and view photos.
The application also takes a few steps to acclimate new users to its somewhat peculiar experience. Users are greeted with a step-by-step tutorial on launch.
Photovine appears to have been created and released by the folks on the Slide team. Google acquired Slide about a year ago. The application has no direct ties to any of Google’s other social products such as Google+.