Now owned by Microsoft, it's Nokia which has been essentially solely knocking out Windows Phone-based smartphones. Other firms like Samsung and HTC have been focussing on Google's Android OS instead. However, things look to be changing with a rumoured Windows Phone 8.1 edition of the popular HTC One M8. Here's everything you need to know.
HTC has scheduled an event for 19 August in New York where it is thought that it will announce the Windows Phone 8.1 version of the One M8. What its exact name will be is unclear although Verizon's listing (which is where the image came from) calls it the 'HTC M8 Windows'.
Since HTC hasn't said what it will be unveiling it's possible that it will be something else, even the Nexus 8, but it's unlikely. As Winsupersite points out, many Windows-focused bloggers and journalists have been invited suggesting it isn't an Android launch.
HTC One M8 Windows Phone: A US-only smartphone?
We've contacted HTC's PR agency in the UK to find out about the event but the firm knows nothing about it. This suggests that, at least initially, the HTC M8 Windows device will be US-only and not be available in the UK.
HTC One M8 Windows Phone: Specs
Assuming the Windows Phone version of the HTC One M8 will only be different in operating system, we already know the full specification of the device. There may be some differences, though.
It features a 5in Full HD screen, 32GB of storage, 2GB of RAM, a microSD card slot, Qualcomm Snapdragon 801 quad-core processor and an Adreno 330 GPU.
It also has a Duo Camera which can refocus photos after they've been taken, a 5Mp front camera, an IR blaster, NFC, 11ac Wi-Fi, Bluetooth 4.0 and support for 4G LTE networks.
One of the lures of the M8 is its premium brushed aluminium design which is available in different colours and from the Verizon image, it looks like the Windows Phone edition will be no different.
The HTC One M8 has an optional DotView cover which is able to display information through tiny holes and conveniently, Microsoft has just announced Update 1 for Windows Phone 8.1 which includes support for smart covers.