The new HTC One series is part of HTC’s strategy to simplify the branding (and naming convention) of all its Android smartphones. Following a very successful showcase at Mobile World Congress 2012 at the end of February, all eyes are now on HTC to announce the release date of its three new One smartphones – the HTC One X, One S, and One V.
Digitimes reported that HTC plans to ship the One series in March, with an initial shipment target of 400,000 units per month. While there’s no specific worldwide release date yet, the company is aiming to have the smartphones in retail stores by April.
In the US, the HTC One X will be available on AT&T’s network in the coming months, while the HTC One V is heading to T-Mobile. The relatively short period between the initial announcement of the three phones and their release dates is a smart move. HTC needs to strike the iron while is hot, and not let other high-spec smartphones steal its spotlight. With the imminent announcement of its biggest rival, the Samsung Galaxy S3, time is ticking down for the HTC One X.
HTC One X is the company’s flagship model, boasting a Nvidia Tegra 3 quad-core processor, a gigantic 4.7-inch HD screen with a 1280 x 720 Super LCD2 panel, plus an 8MP rear-facing camera with f/2.0 lens and a 1.3MP front-camera to match. The HTC One S is the mid-range model, and comes with a dual-core processor and a 4.3-inch display. As for the HTC One V, the model is geared towards the budget-conscious Android crowd, with its 1GHz single-core processor and 3.7-inch display. Both One X and One S come with 1GB RAM, while the One V only has 512MB RAM.
To differentiate their position in the market, the One series phones are equipped with the newly introduced ImageSense chip and its super-fast shutter speed, which allows you to capture brilliant pictures in a fraction of a second. In the audio department, all the phones come with Beats Audio integration.
Until the April launch of the HTC One series, we let you feast your eyes with some sample images taken using the HTC One X, as found on HTC’s Facebook fanpage.