Prior to the HTC One M8‘s official launch, there were a series of ads featured on HTC‘s YouTube channel titled “Technical Translations” which featured a comedic duo trying to simplify the features of the HTC One M8 for everyday users. Now that the M8 is official, HTC has called on the duo’s services again, this time in a HTC One M8 Serious Technical Considerations video. Check it out:
Compared to the Technical Translations videos that featured the aluminium unibody, HTC Zoe and UltraPixel camera, the Serious Technical Considerations video seems to be a bit more about tooting on HTC’s own horn, rather than really advertising the M8′s features, really referring only to the aluminium unibody and the fact that you would look more futuristic for owning it (which depending on your opinion could go either way). Still, the ad is still quite amusing, even if it was a bit off-topic, and we’ll likely be seeing a few more of these as HTC tries to increase its sales of the M8 around the world.
What do you think about this new Serious Technical Considerations video? Let us know your thoughts in the comments below.