HTC has never been shy about how serious it takes its smartphone design. When the HTC One M7 launched a few years ago, it was easily the best-looking and best-made Android smartphone available. Since then, it’s spent its time slowly improving on that original form factor. Some might say too slowly. While the M9 featured the same dedication to craftsmanship, its spec list wasn’t anywhere near close to competing with last year’s flagships. This year, that is rumored to be changing.
In a tweet published to its official handle in Ireland, HTC has shown off a video subtly teasing its next smartphone, the One M10. Having already teased the shiny chamfered edges, the 28 second video tells us that HTC is up all night — while everyone else is sleeping — obsessing over the details of its next flagship Android phone.