Apple’s latest handsets have topped Chinese sales charts in each quarter in which they’ve been available, analyst Ben Bajarin noted last week. This has led to a rise in the overall ASP, which has generally been dragged down by the wide availability and popularity of low-cost smartphones, many of which carry sub-$100 price tags.
The average third quarter 2014 smartphone selling price was $192 (USD), according to IDC. That average rose to $263 by the first quarter of 2015, a 37% jump. The average Chinese smartphone selling price still lags the global average of $297.
The average smartphone price rose in China while the actual market for the devices contracted by 4% in the first quarter of 2015. That was the first such contraction in the Chinese market in six years. Amazingly, Apple’s sales jumped by 62% year-over-year.