For the rest of June, Japanese Xbox Live members can buy a slim 360 with Kinect for less than the cost of a PlayStation 3.Image: Microsoft
Microsoft is offering a tremendous deal to Japanese consumers via its online store, reducing the price of a slim Xbox 360 Kinect bundle by nearly 40 percent. The sale price of 24,800 yen (about $313 U.S.) comes in under the standard retail price of a PlayStation 3 or a Vita.
There’s just one catch: this deal is only for registered Xbox Live members, making this less of a promotion to entice new buyers and more of a dangling carrot for established Xbox owners to upgrade to a newer model and try Kinect.
While the Xbox 360 has sold consistently well in all other regions, it has never found any traction in Japan. The console usually runs neck-and-neck in weekly sales charts with the PlayStation 2, sometimes even falling behind that 12-year-old machine. In its seventh year on Japanese shelves, just over 1.5 million Xbox 360s have been sold. That’s three times what the original Xbox managed but far fewer than any other 21st century game machine.
Likewise, Kinect has become a major selling point of the Xbox 360 in West, yet in Japan it hasn’t even sold as well as Sony’s all-but-forgotten PlayStation Move.
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