Motorola has been among the best—if not the best—Android manufacturers over the past few years. Even after it was sold off to Lenovo, the company remained focused and determined, releasing a revamped Moto X and one of the most popular Android Wear devices the market has ever seen. And its Moto G is the cheap phone king. Motorola just has a solid lineup all around, and it’s getting even better with the new Moto X Pure Edition.
The difference this year is that this Moto X doesn’t only offer a version of Android that’s superior to stock Android; it’s also offering a phone with some great specs, and a killer price to boot. At just $400 off-contract, the Moto X Pure Edition is competing in a growing market segment that offers terrific value at affordable prices. You won’t find a Galaxy S6 Edge Plus for so cheap.
The other area Motorola is hoping to stand out with is the camera, which Motorola claims is “best in class.” Not similar in quality to an iPhone or Galaxy Note 5, but the best on the market. Period. We haven’t yet had a chance to put those claims to the test, but you can bet it’ll be a major focus when we start testing the device for review.
Our particular unit was built through Moto Maker, which is still one of the coolest services out there. We went with a red leather, silver trimming, and the TechnoBuffalo name as the engraving on the back, which is very subtle. Not bad, eh?
Some of the key specs of the Moto X Pure Edition include a 5.7-inch Quad HD display, Android 5.1.1, Snapdragon 808 chip, 12/32/64GB of expandable storage, 3GB of RAM, a 21-megapixel camera, 3000mAh battery and IP52 water repellant nano-coating.
Check out the video above to see the new Moto X Pure Edition unsheathed in all its glory.