Motorola was one of the first companies to slap a fingerprint scanner on a smartphone, but they are reluctant to do it now. The original Atrix from 2011 had one, but Motorola President Rick Osterloh says the technology is still too inconsistent for their devices.
Osterloh thinks it’s just as fast to tap your finger to unlock a device as it is to swipe for a fingerprint. He also said that when the reader fails, the customer is turned off and that “All of the fingerprint readers are unreliable.” That’s pretty bold when you consider that Apple’s Touch ID works very well, Of course, it remains to be seen how well Samsung’s new touch sensor on the Galaxy S6 and Galaxy S6 Edge work in everyday life, but early reports are that it’s pretty promising.
As to the Moto 360, it was heralded as the best of the best for smartwatches for a while, but new offerings from Huawei and LG are changing that. Even Pebble is stepping up their game with the Pebble Time Steel. How does Motorola plan to stay at the top? Osterloh said that they will invest heavily in software and experiences. One such app is Moto Body, which helps users with fitness and diet tracking. They will also bring Moto Maker customizations to the Moto 360 by the end of March. Lastly, don’t expect an e-ink version of the Moto 360 anytime soon. Just get rid of the flat tire and give me an Always On display with proper battery life, and all we be well.