In his mega-bestselling book, The Long Tail, author and Wired magazine editor-in-chief Chris Anderson introduced a new concept that’s changed the way businesses view consumer marketing around the world.
In his new book Makers, he offers a case for another revolutionary idea—that contrary to popular opinion, America will be a world industrial power for many years to come. The innovative spirit brought on by the Internet, and impressive new 3D-printing technology let inventors and designers turn their dreams into a reality. While most people argue that the heyday of American manufacturing is in the past, Anderson makes a case that it’s still very much alive and well.
If you like thought-provoking books that challenge the status quo, Anderson’s latest should find its way onto your NOOK today.
A free sample excerpt from this book is available on the product page now.
NOOK owners: go to shop and search for “Chris Anderson” to download his groundbreaking books.