Immediately following this morning's Nintendo Direct, Nintendo of America hosted a press conference, where they revealed some surprising stats about Nintendo's digital efforts. According to Nintendo executive VP Scott Moffitt, lifetime 3DS game sales now surpass 20 million in North America--and that figure becomes "significantly larger" if you include digital.
First-party software sales are up 55 percent year-over-year. "Just as sales of smartphones continue to grow, so do our key titles," Moffitt said, saying that the platform's success comes from the quality of Nintendo games. "Nowhere else in portable gaming is high quality found so frequently," he said, pointing to Metacritic.
67 percent of Nintendo 3DS owners "connected," Moffitt revealed adding that "41 million items have been downloaded." (That includes free software, like Netflix.)
While publishers usually shy away from revealing information about their digital sales, Nintendo of America was surprisingly forthcoming. Fifteen first-party retail games are also available to download on the eShop. According to Moffitt, 11 percent of first-party sales came from the eShop this year. Games like Fire Emblem Awakening have been tremendous digital successes, with "more than a third" of that title's sales coming digitally. Additionally, "over half" of people that bought FEA digitally have bought DLC for the game as well.