When you hear "cheap iPhone" or "budget iPhone" think "less expensive iPhone", akin to how the Mac Mini is less expensive than the Mac Pro, and the iPad mini is less expensive than the full-sized iPad (or the iPod nano was less expensive than the classic iPod). That's what this video, and the accompanying photos, purportedly show off as well. Techdy:
When we hold the budget iPhone in our hands, the plastic chassis does not feel cheap at all. Unlike the plastic build quality of the Samsung Galaxy phones, the plastic material used on the budget iPhone feels more sturdy.
Rumors of a less expensive iPhone have been around for a while now, and make sense for a number of reasons. Apple can address saturation levels in the high end market while also preventing discounted devices from previous years drawing customers away from new devices, and also create something more affordable for emerging markets. Win. Win. Win.
Check out the video and the photos, imagine them in iOS 7 colors, and let me know what you think of the approach, the design, and its chances in the market?