The Samsung Galaxy S5 didn’t do as well as Samsung was hoping, and for this reason the company is fast-tracking the Samsung Galaxy Note 4
We liked the Samsung Galaxy S5. It was a solid handset that performed well and it has a great display. The device itself, while selling well, is apparently considered something of a disappointment behind closed doors at Samsung HQ. With the Galaxy Note 4, Samsung is hoping to change all of this however.
According to ETNews, there is something of a “rethink” going on at Samsung HQ – and it’s all to do with the Galaxy S5. Tipped to be one of the biggest releases of 2014, the Galaxy S5, while receiving solid-enough reviews, didn’t exactly set the market on fire. And this is a cause for concern with Samsung.
Couple this with the impending release of the iPhone 6 and Samsung’s lower-than-expected Q2 performance, and you’re looking at a fairly sticky Q4 period for the company no one could touch in 2012-13. So what’s Samsung going to do?
Scheduled to launch at IFA 2014, the Galaxy Note 4 needs to do what the Galaxy S5 could not – cause Apple some headaches when its iPhone 6 lands and fatten up Samsung’s bottom line. Not helping things in any way were Apple’s Q3 financials – the company posted record shipments for its iPhone 5s and iPhone 5c during Q3.
According to ETNews, Samsung will bring the Galaxy Note 4 to market at the beginning of September. Previously, the company usually retails its Note handset at the end of the month. But – according to ET News – desperate times call for desperate measures, so we can expect to see the Galaxy Note 4 in stores shortly after its debut at IFA 2014, which kicks off on September 5.