If Apple wants to go after the Xbox 360 and PlayStation 3 then Apple should make a home console. The iPad is not a home console. It's a portable tablet that can play casual games. The same way an automobile is not a cup holder. It can just hold your coffee while it gets you from point A to B.
It would be just as silly if Microsoft or Sony came out and said their controllers have 15 times the button-pressing capability than the new iPad. They wouldn't be wrong, but it would cause every eye in the house to roll. So here's why Apple's jab at the Xbox 360 and PlayStation 3 was misleading and cheap.
At the company's event today in San Francisco, Apple Worldwide Marketing SVP Phil Schiller proudly announced that the new iPad has "more memory and higher screen resolution than an Xbox 360 or PlayStation 3." I'm not going to argue with technical specs because he's not wrong. Instead, I'm taking issue with what that statement implied.