We have a new version of Sony’s WALKMAN app rolling*, and as part of our behind the scenes series, we managed to catch up again with Maiko Ishida, Senior Experience Planner for Sony’s WALKMAN app to tell us a little more about it.
Maiko: My developer team and I have been reading social, blog and forums to get your feedback on Sony’s WALKMAN’s app; working away to make the changes and improvements you’ve voiced as important.
As a result of all the comments, we’ve adjusted our priorities and added in a few new ideas to make the best music player together with you.
So now we are ready to share some of the updates that will be delivered to you from this week! The latest WALKMAN update (version 8.0.A.0.4) brings pretty significant changes – I’ll take you through the highlights now…
We saw many of you finding our “smart” playlist functionality useful, but also suggesting new additions, so we’ve added:
“Newly added” playlist
“Most played” playlist
“Now playing” indicator for songs, albums and playlists
Some of our Music Unlimited* fans asked for the ability to save playlists shared by friends… well, now here you go:
“Save a friend’s shared playlist function”
We also noticed many, many TrackID™ users were reviewing their search history over and over. Why? Because it represents a list of tracks you really liked when you first heard them on radio, cafe, etc.
This got us thinking; wouldn’t it be sweet if you had your TrackID™ history as a WALKMAN playlist, with automatic track collation, so you could listen whenever you wanted? Now we’ve added it in this release:
“TrackID™ history playlist**”
That’s all well and good, but say you’re not a Music Unlimited subscriber yet; you might be unsure of your favourite tunes residing in the catalogue (despite the fact it’s over 22 million songs)? No problem. We’ve added a 30-second free preview mode to every track in Music Unlimited’s library.
“30sec free preview of every track in Music Unlimited’s library”
There’s no limits – we’re also offering free trial periods to listen to full tracks, and to use it on offline environment.
We working continuously on performance enhancements and fixes, with even more updates planned. Some of them take a little time to come together, but we’re confident where we’re going is: the best, most beautiful music player available – something completely unique and recognisably, Sony.
The update rolls globally this week for Xperia Z1, as well as Xperia Z Ultra, Xperia Z, Xperia ZL and Xperia Tablet Z.
Hope you enjoy this release – let us know, we’re listening
* Timing & availability may vary by market
** Availability may vary by market
*** TrackID™ History playlist will be available to Music Unlimited regions
*** TrackID™ app also need to be updated with the latest version