We’re still gaining insights from holiday sales of Apple products. The latest finding: the iPad mini is now dubbed the “kid’s tablet” after one survey found post-Christmas usage of Apple’s smaller tablet rose 270 percent among families with young children. The new data comes from the makers of Kindertown.
Kindertown makes an app which helps parents find child-suitable apps. Among other findings culled from the software’s more than 200,000 users: while the iPad 4 was popular as a family gift, children also adopted the original iPad as a technological hand-me-down. Elsewhere, iPhone’s were not a big gift item for this demographic, after-Christmas usage of Apple’s handset not rising following the holidays…(...) Read the rest of Survey: the iPad mini becomes ‘kid’s tablet’ for holiday gifts