There was once a time when personal assistant services could only be enjoyed by the wealthy. Now, there are plenty of services that offer at least a portion of the personal assistant experience at a small fraction of the price of hiring a full-time person on staff. The experience isn’t quite the same, of course, but most people don’t really have a need for a real full-time assistant.
Now, when it comes to getting whatever you want delivered to you with a minimal amount of effort, a new service called Magic could be exactly what you’ve been waiting for.
It’s almost dinnertime. Want someone to bring a McDonald’s burger and fries to your door? How about a porterhouse from the best steakhouse in town? Or perhaps you’d rather have someone go to your local grocery store and do your shopping for you so you can cook yourself.
Whatever it is you might want, a new service called Magic can take care of it for you.
And of course, the available services extend well beyond just food shopping. In fact, Magic says it will get you anything you want as long as it’s not illegal.
“We have trained operators standing by 24/7 to answer every one of your requests,” Magic says on its website. “Send us a text message, and we’ll get you what you want. We’ll order what you need from the appropriate service (e.g. DoorDash, Instacart, Postmates, etc.), and deal with them so you just automatically get what you want, like magic…”
Perhaps the most interesting thing about the service is the fact that there are no apps and no websites to deal with — you simply text Magic with instructions and they respond and get it done.
Here are some examples of tasks you might send to Magic:
Magic is completely free to join. The service charges a fee on top of each order you place, and it varies depending on your request. Before Magic begins working on each order, it confirms the full price with you.