Twitter this evening has announced a change to the “quote tweet” functionality of its service. With an update that’s rolling out to iPhone and web users today, using the quote tweet feature will now embed the actual tweet instead of simply quoting it as text.
This new quote functionality allows users to add 116 characters worth of a comment to any tweet, no matter how many characters the original tweet contained. One of the biggest complaints about the previous way quote retweets were handled was that users barely had any characters left to add a comment, which defeated the purpose of quoting in the first place.
For users of third-party apps, Twitter for iPad, Twitter for Android, and Twitter for Mac, tweets retweeted with the new quoted functionality appear simply as the retweeting user’s comment with a link to the original tweet. Presumably third-party apps will be able to add support for the new revamped quote tweet as time progresses, however.
The new and revamped quote tweet button is rolling out to iPhone and web users now, with Twitter promising an Android update soon.