To make matters worse, the Nook video [below] is exceedingly similar to the Amazon’s Fire Phone teaser released just two months ago [also below]. Only, Nook’s video lacks the mystery and excitement generated by Amazon’s Fire Phone pre-launch.
For comparison, here’s the original Amazon Fire Phone teaser:
Consistently poor sales lend to a grim outlook for the struggling Nook brand — even with a Samsung partnership in place. The market for Android tablets is pretty saturated at this point; unless the new Nook truly breaks ground, it has little hope of standing out against devices like the Kindle Fire and the iPad mini.